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Jan 24 2017

Inbound Marketing Weekly Roundup: 24 January, 2017

January 24, 2017 in Online Marketing Weekly Roundup | No Comments

Inbound Marketing Weekly Roundup

Hey, another week fully loaded with interesting activities and updates from the world of SEO, tech, social media and content marketing has gone by. So, what’s your situation? Are you following the flow of the web or stuck somewhere?

Don’t worry; it is not necessary that you get your hands across everything that happens over the web. This is why we reach you every week gathering the latest updates from around the web. Technology is evolving every day and if you do not know what is happening then, you will be left behind in the rat race.

You do not want your business to suffer just because you have no idea of what are the Google’s latest algorithm updates or the new strategies for pushing a website to the top of the Search Engines. Honestly, no one amidst us wants this to happen because all these are a webmaster’s worst nightmares.

We will ensure that you do not miss out any of these latest updates and help you to move in synch with the web and its demands. Yes, it is necessary because your business is important to you as you are to us. So, are you ready? Let us take a dive into the ocean of updates:

1. Which are the links that complies with the guidelines from Google?

Many are penalized for unnatural links!!! And, it is a very painful situation. Have you ever been penalized for the same?

So, which are those links that could get you all that you want and which are the ones that could land you in trouble?

How do you distinguish between these and find the one that satisfies your needs?

Yes, there are real and original links that comply with Google’s standards and are capable of bringing about the expected results.

Here, is what experts have got to say about how to identify the good ones from the fraudulent ones: Moz

2.Acquire actionable data from Google Analytics in 10 minutes:

There could be no other place from where you could get data as from Google Analytics?


Most of the people love it for the data and numbers that Google Analytics provides.

But how do you get your hands on just the information that matters to you?

There are tons and tons of information and you have no idea which is important to you.

Let us find out what Neil Patel has got to say: Neilpatel

3. Use NoFollow when linking to bad sites:

A new announcement has been made by Google and I bet this is something that most of us would love.

The announcement says that nofollow links needs to be used when you are linking to bad sites.

Let us not help bad sites with our reputation.

So, what is the whole news about? Find out here:SearchEngineRoundTable

4.LinkedIn refreshing desktop interfaces:

LinkedIn has got something new here:

The desktop browsing experience is being enhanced as LinkedIn has embedded something new in its design concept that emphasizes the importance of conversation and content.

They have reworked on the entire design starting from the Search pattern to the content and everything.

Read here for what LinkedIn has got for you: MarketingLand

5.Now you can exercise more control over Pinterest campaigns:

Pinterest rolls out something more impressive and enhanced for its users.

This will make your Pinterest ad campaigns more structured and strategized.

New ad groups are being added to Pinterest campaigns.

For more information read it here: Pinterest

Gear up and save your business. Let us say good bye to all the disasters.

Listed below are the links to some of the other updates from the past week:

>Twitter loops all videos under 6.5 seconds as Vine shrivels into a camera: 
>Google: Don’t Build Links From Google Sheets:
>Snapchat will target ads based on what people buy off Snapchat:
>Making YouTube Better in a Mobile, Cross-Screen World:

Thank you for reaching out to us! We wish you a great week ahead and also, all the best in your business endeavors. Happy Reading!!!

For more information, on how we can assist you with accomplishing your online goals, contact us today.

Published by

Rino Radhakrishnan

Rino Radhakrishnan is an SEM Analyst at Acodez IT Solutions. Brilliant, vibrant and enthusiastic this Engineering graduate from Mahendra Institute of Engineering and Technology, Salem, is anxious on experimenting and researching innovative ideas for analysing the existing Digital Marketing strategies and also eager to build new ones.

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