Inbound Marketing Weekly Roundup: 29 March 2016
March 29, 2016 in Online Marketing Weekly Roundup | No Comments
Hey Lazy Bones out there! Come on gather yourself up and get started!
Time to gear on with a fresh week blending in together the essence of new hopes and dreams. Let us aspire to touch those stars in the sky that holds the jackpot.
But before you head out to touch the skies, we have got some hot news for you from the world of tech, content marketing, SEO and social media.
Something to kickstart a great week!
#1. Is your social media engagement poor? Then, here are 7 powerful tweaks that can help you deal with these:
Do you have any doubt regarding the fact that social media has an important role in getting your people engaged with you?
No, right!
Then, you might very well know that you can presumably use it to take your voice to your audience.
There is no need for evidences to prove the above specified fact. The success of businesses that are using social media networks such as Facebook, Pinterest. LinkedIn, Tumblr and others is on a rise.
So, what do we recommend?
Track the volume of your audience engagement over social media.
Is it poor or below the expected range?
If the result is something that makes you fret, then it’s high time you thought of changing your strategies.
Neil Patel has got something for you to help you with generating valuable engagement over the social medias.
Here, you can read more about these 7 tactics that can help you out: NeilPatel.com
#2. Google’s 3 top SEO ranking factors leaked!
There was a time when SEO experts and webmasters would detect some or the other kind of ranking factors and air it to the people out there.
But, as we move ahead with these ranking factors, within a while, we realize that Google no more counts these.
So, what are those factors that actually matters?
Barry Schwartz article published on Search Engine Land reveals that the following 3 factors do matter:
- Content
- Links to your site
- Rank Brain
Now that you know what are the SEO factors that Google takes into consideration, you have the key to reaching out your people.
#3. Do businesses actually need SEO to survive?
We all have been searching for answers to this question.
For a long time, experts confused people making them believe that their businesses cannot survive unless it had SEO.
And truly many of our businesses seemed to suffer when there happened a drop in the supply of regular SEO activities that was expected to boost it.
But, many of the experts came forward criticizing this myth that they felt had no relevance at all in the success of a business.
Here: B2C you can find out whether your business actually needs SEO..
#4. Are you new to blogging? 5 Mistakes that you might be making!
Blogging is one of the most amazing things to do if you really love to write.
But, blogging is different from writing a book and varies a lot from how you write the website content.
If you are interested in blogging and have a flair for writing, then there could be no better career choice than writing.
Here:B2C are a few rules that you need to follow to avoid committing mistakes while blogging.
#5. You will start using LinkedIn for your business after reading this:
We are repeatedly recommended by experts to start using LinkedIn to take our business to the next level.
Though experts recommend LinkedIn for business purposes, no one has actually told us yet how to get it done.
But, Social Media Examiner tells us that there are 5 different ways to get this done.
So what are these?
You can read more on the 5 different methods here: Social Media Examiner to get this done.
You can find some more sizzling news in the below specified links:
➤ Facebook launches Delivery Insights to help advertisers make better ads — Marketing Land
➤ Local marketing: What is the true local web? — Search Engine Land
➤ Facebook is building a way to let Pages offer temporary profile pics — The Verge
➤ What Google’s New Layout Means For Search Marketers — Search Engine Land
➤ SEO Page Titles: 15-Point Checklist for B2B and B2C Brands —ContentMarketingInstitute
➤ The 7 Components of Every Social Media Budget — Hootsuite blog
Enjoy Reading!
We will be back the next week with some more news to help you with your efforts on content marketing, SEO, tech and others.