Hey There,
So, how’s your week going?

Now don’t say that this is one another week when you have nothing to do but wait for the weekend to take a nap and entertain yourself to some weekend getaway.

And, now with the fantasy of J.K. Rowling’s Fantastic Beasts on the loose, of course, it’s time to feel happy and elated.

If not for yourself but for your kids when Christmas holidays are going to begin and we are all set to welcome the happiness let us find out what’s new in the world of Technology, social media, SEO and content marketing.

So, what’s it that we have got for you?

1. Facebook has got some figures wrong, but assures advertisers not to worry:

 

Of course, the biggie has made some mistakes in the past.

It happens! We are all humans and no machine invented by the genius human brains could be perfect.

Somewhere a loophole was revealed and Facebook is all pulled up together to fix it up.

So, what is it that went wrong that is keeping Facebook busy?

It went wrong with some of the metrics that it has been using to calculate how content works across it.

So, when the thing gets fixed, Facebook has been asking publishers to get themselves ready to face the new numbers that is going to prop up once everything is sorted out.

Pull up yourself and go ahead and read about it more over here:

2. There is an easier way to manage things across Facebook, Instagram and Messenger:

No, you didn’t read it wrong! As you know a lot of online businesses are gaining success because of the variety of the social media platforms that makes it possible for them. So, what’s going on?

Though there are so many of them that help them to connect with their group of people, how is it that they keep on making the interaction easy and cool?

What if you get a single inbox for interaction across all the three channels?

Happy, Um huh! Not so easily, click on the link here to read more about the exciting news:

3.Bots for Messenger:

Did you know that since the introduction of Bots, businesses and developers have been busy building around 33,000 bots. And, all these are involved in engaging people.
How?
Good question, indeed!
These bots are like a social media handling robot that can do anything and everything starting from accepting payments, delivering news, content, sharing weather updates and what not.
So just like you have Bots for Messenger Support so do we have Facebook Analytics for Support!
Would you like to know more?
Hit here: to find out what’s the hype about!

 

4.Search Engine Land points out the thirteen things that every marketer should be knowing about expanded text ads:

Search Engine Land describes these thirteen things as pointed out by Google!
This is specifically important if you are a marketer and if you are someone who gets quite close with expanded text ads.
So, what are the thirteen things?
I believe it is better if you read it for yourself rather than me giving you jack of trades answers. Click here

5.Now we know how Google’s Hummingbird works!

After all this time of searching and hunting for how Google has engineered it’s hummingbird to perform, we finally have the answer to our questions.
Now, sit back and relax!
After analyzing more than 9.93 millions of words, Neil Patel says he has the answer to how Google’s Hummingbird works and I bet each of you are starving for the answer.
So, just hit on here:  and find out what it does.
Listed below are the links to some of the additional resources that made it to the headlines in the past week:
1.New take on Showcase Shopping ads? Categories of used items showing for retailer outlet queries:
2.Facebook Adds ‘Everyone Who Engaged With Your Page’ to Custom Audiences:
3.Google and Facebook ban fake news sites from their advertising networks:
4.Facebook Testing New Multiproduct News Feed Ads:
5.Twitter rolls out Snapchat-like QR codes for some users:
6.How to beat your competitor rankings with comprehensive content:
Happy Reading!