Hello fans and readers, I know it was a hectic week and to put some excitement welcome to another edition of the weekly round up. Wishing you an early weekend for partying.

This week, we’re going to chat about some real newbies and tips to be famous in social media, read on and get excited about the world of technology as never before.

2. Google Penguin algorithm is finally updated and is real time:

This is the fourth major release, and will make it Penguin 4.0. It is now real-time signal processed within its core search algorithm.
It is a better spamming detection and no more long waiting for de-listed websites as Penguin gets real-time now.
The filter goes along with the constant Google re-crawling and re-indexing pages, making the detection process more constant. Instant change is visible.
It is now more page-specific, not just sitewide penalty. The new Penguin algorithm is more granular. Adjusts ranking based on spam signals and not affecting entire site rank.
No longer have to await Penguin updates since the detection is constant.
Clink the link here to read in detail: searchineland

 2. Google launches the all awaited cross-device marketing:

Now, marketers have more control over the capping of frequency.
The feature is available for signed-in users
> Marketers can reach consumers across devices using Google remarketing campaigns
> So, instead of using platform level to manage ad frequency, marketers simply tweak it according to the user, getting more strategic in thoughts and action over message sequencing and delivery.
> Reach the same user throughout apps, sites and devices.
> Use just one content on the audience to find out the frequency of your ads across devices.
> Marketers have chances to reconnect with past site visitors.
Read in detail from this link: marketingland

3. How to appear in google’s answer box:

With the tips from Rob Bucci at Moz, you can take over some of those result number zeros, acquire some answer boxes, to get some featured snippets for yourself.
Featured snippets is the real ranking game. Ranking zero, capturing an answer box in Google means higher clicks and traffic to the site.
Rand tells about the three types of featured snippets and how to grab those prized spots in the SERPs.
These are found in Google’s results either mobile or desktop. He tells that they are paragraphs, lists, and tables.
If you love to get into featured snippets. Read the best six suggestions from Rob to appear in the answer box or featured snippet
Read more from this link here: moz.

4. Neil Patels 10 Tools and Services for acquiring PR for Startup

> Fight out with competing websites using technology and strategy tips from Neil.
> What exactly would be your strategy for generating PR for your startup?
> He gives us 10 tools and services to help generate PR for your startup.
> Use them wisely regardless of company size or industry.
> He also offers other information to help generate interest around your startup, like publish regular high quality content and spend on social media marketing.
If this gets your interest read it here: neilpatel

5. Find out socialmediaexaminers six tips to get prominent in Facebook

You might be knowing many tactics to create presence in Facebook presence for your company.
Explore the six tips to optimize the Facebook page of yours.
This time just use the stronger ones like providing better information, using photographs , create timeline for company, pin up and give a great call to action and even adding links in appropriate areas.
Check out more about these awesome tips here: Socialmediaexaminer

Here are some additional articles

> Facebook wants show brands ads measure tv: Marketingland
> Facebook acknowledges discrepancy over stated video view metrich: Marketingland
> Dynamic ads for retail launch: Facebook
> Accelerating LinkedIn vision: blog.linkedin
> A faster way to share photos and videos: Googleblog