Hey! Welcome back!

We are here with the past week’s trending topics on SEO, content marketing, social media and Tech.

We know you are too eager to know what’s news. Also, whether there will be a substitute for Google and all those things.

So, let’s find out what’s trending.

#1. Did you discover the new change in SERPs?

Yes, Google is again in the news but for new reasons. And, what is the hype regarding?

Google has made significant changes to its SERP’s by extending the length of titles and descriptions.

Long title tags being tested again in the SERPs. Seeing 69 and 70 character results today. pic.twitter.com/esiKTctV96

— Ross Hudgens (@RossHudgens) May 6, 2016

Ross Hudgens was the first to discover the new change introduced by Google.

Meta Decsriptions have been increased by 100 characters and extended up to three lines.

This will help the readers to interpret easily what the page contains,

Here: SearchEngineJournal

you can read in detail regarding the new change.

#2. Amazon sets the dais to conquer YouTube:

We don’t know whether you have noticed the recent change that Amazon has added.

Google’s YouTube now has a strong competitor in Amazon.

Amazon now allows people to post videos to its site and earn money from the advertising which is a direct threat to Google’s YouTube.

As you already know, Amazon allows posting movies and TV programs over the Internet against its competitor Netflix Inc.

Amazon already tried this tactic to boost its inventory of electronic books via Kindle publishing.

Here you can read what are the new things that Amazon is planning: Bloomberg

#3. Facebook and Instagram comes up with new ideas to drive business:

Have you observed that a single trend secures the power to discover products, experiences, and information?

Also, this only trend is one of the reasons why people stay glued to mobile devices and apps.

Mobile has always played a great role in influencing how people browse, discover and shop.

Facebook for business cites some interesting facts and new methods to drive sales for your business.

Here: Facebook Business blog, you can read more about the same.

#4. Do you know how to prioritize and amplify SEO content for good?

It is not a new knowledge that SEO is dependent on high-quality content.

Google has been renewing its strategies time and again. But, one thing that remains still is content.

And, SEO experts and webmasters have been utilizing the power of content for SEO purpose.

So, how do you prioritize and amplify the right type of content?

We can find many kinds of strategies over the web, but how do we realize which of them fits our needs?

Here is an excellent article: SearchEngineLand, that has information on how to prioritize the content.

#5. Have you noticed the evolution of voice search?

In the past few days, voice search has been on the rise.

With the launch of Apple’s iPhone 4s, we were introduced to Siri.

Following suite were Google Voice and others.

And, another important thing is that keyword search is decreasing as a result of which sites optimized for keywords will experience a decline in traffic and engagement.

You can take advantage of the trend.

Here is an article that will tell you how to benefit from the trend: SocialMediaToday

Here are links to additional articles that made news in the past week:

• Instagram Rolls Out a New Look

• 6 Sneaky Places Brand Inconsistencies Hide (And How to Fix Them)

• Facebook Developing Chatbot Analytics and Filters for Messenger

• Facebook Will Add 360-Degree Photos to the News Feed

• Why the Future of Social Community Is Omni-Social   

Happy reading!