Happy Tuesday!

Look at the blue skies, chirping birds and the glowing sun outside, it seems so cheerful. The real world is beautiful and the virtual world is taking us to places. Let us be proud of our own contributions to the world making it a much better place and easy to live.

While I just reminded you of the technology and development we have seen over years, let me share some interesting news with you from the world of tech, SEO, social media and content marketing.

So are you ready? Let us get started then!

#1. Facebook’s new revival:

Facebook has never been quiet since the dawn of 2016 and as we head towards the month of May, I would say we need to applaud its effort in trying its best to offer us with an impeccable user experience.

This time it is trying to upgrade its News Feed.

The place where you find news that are relevant to you or actually matter to you at the top.

Facebook is running a feed quality program where it asks the people to share their experiences on what kind of resources they are searching for and to share ideas on how Facebook can improve the News Feed section.

It has been found that by merely monitoring the likes, clicks and comments section, Facebook cannot arrive at a conclusion regarding what kind of content interests people.

So there is more.

To find out what is happening, you can read it straight from Facebook’s News Room.

#2.  Facebook is testing what kind of video adverts work for Mobile feed:

Now this is something businesses have been eagerly waiting for.

Do you know each day around 100 million hours of video are being watched on Facebook?

And research says that by the year 2020, mobile video will drive in 75% of the total mobile traffic.

Would you like to explore more?

Then, read on the full article here: Facebook for Business blog.

#3. Click-through-rate and SEO are they related? Read on to find out!

Do you think Click-through-rate and SEO have a relation?

Or are they 2 separate aspects?

But then we have heard that CTR can bring out some impact on the page rankings, right?

Is it true?

Just answer this simple question: How can Google realize which page to rank without analyzing user data?

Now you know the impact of CTR on page rankings and how SEO is closely attached to this.

Do you want to know more?

You can find out all the theories and practical concepts that supports Google’s ranking factors along with the experimentations that prove it. For more details read here: Moz.

#4. Do you believe in Influencer Marketing?

Whether you believe it or not, the truth is that it has a great impact on your business.

Experts prove that out of research and experimentations.

If you have not yet tried out the influence of influencer marketing I would recommend you start it today.

Here you can read on how to improve the influence and what are the benefits of influencer marketing: Convince and Convert. 

#5. Are you struggling with Social Media Marketing?

A lot of people are trying out Social Media Marketing for their business. But, a fortunate few succeed in their attempts whereas a few unfortunate ones seem to lose the game.

But, Social Media is a place where you cannot afford losing your customers.

Here are 18 epic marketing tips from Social Media Marketing World to help you in your efforts: BuzzSumo

Here are some additional resources that made to the headlines in the previous week:

➤ Facebook declares war on Snapchat with new dedicated ‘camera first’ app — The Verge
➤ Is your SEO strategy aligned with Google’s? — YourStory
➤ 8 Social Tools to Listen and Interact With Customers — Social Media Examiner
➤ How to Increase PPC Ad Viewability and Lower Cost Per Click (CPC) — Neil Patel
➤ 5 Content Marketing Secrets the Best Marketers Don’t Want You to Know — The Huffington Post

Enjoy Reading!

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