Still down with Weekend sickness? Even I wish if only I could trap Sunday in my palm cups, then I would have held it a bit longer. Hehe!!! But, don’t worry I have got your week booster roundups with me.

So, ready? Come let us kick start a great & exciting week together…

Keep Calm and Embrace the surprises while I unveil some of the hot news from the world of tech, SEO, content-marketing and Social Media only for you…

#1. Neil Patel, the awesome guy has something to help you boost your social media. Check out his 6 tip-offs:

Maybe in the year 2011 social media was not a jigazz term. People were really least aware of a profession in Social Media. But, then change is inevitable. This is when wise minds like Neil Patel and Brian Dean and the others emerged. They simply didn’t become the most sought after game-changers of the century.

But they have the thing in them. They are masters of the trend changing scenarios that have groped up internet and the world of online marketing.

The internet is ever changing and these trend setters know what exactly a social media can do. While Facebook just celebrated its 12^th birthday, we can definitely bet that no other social media network has gained this kind of popularity for the vast services that it specializes in.

Here is a glimpse of the 6 trends that will help you with your social media efforts in the year 2016:

1. Live Video Streaming from Facebook, which will be a strong competitor to the likes of Meerkat and Periscope for business.

2. Social commerce will be the next trendsetter with buy buttons becoming a prominent attraction across the various Social media platforms.

3. Paid social media advertising will be the next strategy for brand boosting.

4. Online scams and data breach hacking events will be a major concern. Social media analysts and researchers need to work on tightening security.

5. Whatsapp and Facebook messengers will be the next brand ambassadors endorsing your product.

6. Content is the King today, tomorrow and forever. Facebook gives provision to publish full-length articles. Let us hope others to take a page from Facebook’s book and follow suit.

You can read more about these trends here in detail.

Also Read: A beginner’s Guide to Facebook Advertising

#2. Email marketing the new trendsetter:

Alongside SEO, Social media and others, Email Marketing becomes the latest trendsetter and the most sought after digital marketing strategies. It was a long forgotten strategy. But, now email marketing implemented across the appropriate planning and strategies unfurls great results.

Hubspot tracked and found that over 13 billion Email Marketing attempts were opened and this teaches us a lesson.

Check out this article by John Bohnini that will take you across the current state of Email Marketing and its future.

#3. Woah!!! Have you seen these?

This is indeed epic. The headline says it all. Check out this Epic “Frinkiac” Search Engine that matches any Simpsons Quote with its Still.

Read on this article from Brian Barett of the Wired.

He narrates exactly how Frinkiac collects quotes from the first 15 Seasons of Simpsons. And then blends these with screenshots from the exact moment that these happened.

These quotes and screenshots make a great pair. Wondering how? Frinkiac manages this by parsing subtitle files and lining up time codes between words and images.

Fantastic idea!!!

#4. A question to the SEO’s- can you divert focus from Keywords and think only of the topics? Is that possible?

Every now and then, we hear a lot of rumors revolving around keyword optimization and SEO. We are even told that SEO is being replaced by content.

But, no one knows what the truth is actually. Google’s ranking factors and content marketing strategies change over time and we don’t have a hold on how things work.

Confusing isn’t it???

Also Read: INFOGRAPHICS: Google Ranking Factors by Backlinko

Find out what Rand Fishkin of Moz has got to say about this. In his article, he will take you into an in-depth discussion of old school and new school keyword targeting.

What are the things you need to consider when searching for keywords? He also tells how you can benefit by combining both the new and old techniques to get found over the search engines.

Also read through his thoughts on:

• Video Transcription

• New school topic & concept-based targeting

• Classic keyword research & on-page targeting

• Altogether it will help in diffusing a smarter hybrid strategy for your business.

Finally, your answer to whether keywords or topics should be your focus for the year 2016…

#5. Smart utilization of LinkedIn to improve your business efforts:

Jacob Warwick in his article published in Social Media Examiner discusses how businesses can effectively implement LinkedIn for better.

LinkedIn is one of the fastest growing professional networks. It was started with an aim to boost B2B communication.

Facebook has immense powers in boosting communication between B2C.

But, it lacked the power to help B2B organizations.

Use LinkedIn to:

• Create company and showcase pages

• Post articles to LinkedIn publisher and also take advantage of sponsored updates

Read through the article to get tips on how to create an integrated presence on LinkedIn for your business.

Here, I will brush up across some of the main points as specified by Jacob Warwick:

• Hit the map with your LinkedIn company profile page and showcase pages

• Boost brand reputation. You can utilize the power of publisher for this purpose.

• Use sponsored updates to enhance visibility or your presence.

If you are less active over LinkedIn, then it is high time that you realized its powers in building an online presence bridging communication gaps between B2B business organizations.

Many of the big heads and multi-giants are already utilizing it and who knows, your competitors might have already utilized its power for their business and brand enhancement and this is what takes them to the top.

When are you going to realize the power and start working on building a strong LinkedIn presence?

Be the next…

Also, here are some more articles that will help you with your tech, SEO, content marketing and Social media efforts:

➤ Jack Dorsey Addresses Algorithmic Timeline Changes, Insists Twitter Is Real-Time — BuzzFeed News
➤ All Facebook Pages Can Reply to Comments With Private Messages — SocialTimes
➤ Report: Almost Half Of Email Marketers Send Everyone The Same Email — MarketingLand
➤ How to Win on Facebook: 8 Lessons Learned From Analyzing 1 Billion Posts — QuickSprout
➤ One Thing Is Killing Content Marketing and Everyone Is Ignoring It — CMI

Enjoy reading!!!

Have a great week ahead!!!

Rock on and enjoy while we meet you the next week with some hot and saucy news…