We know we kept you waiting!!! Chill dearies….Though late, we are here with some of the sizzling news. We were just biding our time waiting over to get our hands on something saucy and hot.

Ok… I will not keep on pouring water over your inquisitiveness as it is high time that I took you across.

Also, Acodez has its own contribution to add some cream to this week’s roundup. Our Social Media Manager has again made us proud with his latest discovery…

Here you can read about the latest news on Tech, Social Media, SEO and content.

#1. Facebook’s Parse Developer Platform is dying

Developers have foreseen this coming but not so soon. Facebook has decided to close its Parse Developer Platform. This service developed by Facebook in the year 2013 was beneficial to mobile developers. And, January 28th, 2017 is expected to be its last day.

This time extension provides the developers time for migrating their works to other platforms. You don’t have to mistrust your favorite social media site for this transition. Facebook is trying its best to make the transition as easy as possible. Also, we can expect some kind of replacement for the platform in the future.

Read more here: TechCrunh / Parse – blog (Image credit: Techcrunch)

#2. Like, love, wow, angry, and more. Something’s cooking!!!

Facebook has always disapproved people’s plea for a dislike button. But, you don’t need to feel bad about it. As Facebook is soon going to provide you with many other options apart from the regular “LIKE” button.

Facebook calls these options as reactions. These includes wow, love, haha, sad, angry and much more.

Facebook says that these options might not be directly visible to the users. For mobile users, these reactions will be hidden within the “Like” button.

We found it on The Verge in an article published by Jacob Kastrenakes. Also, Bloomberg Business was the first to report the news.

#3. Are you committing these blunders in your SEO? Then, stop doing it today to help your business survive in the year 2016.

SEO is one of those techniques that can do good and at the same time can be harmful if you are not careful. But if you know what needs to put in place and what you need to avoid then everything will be fine.

Here are the 3 things in SEO that you need to be careful within the year 2016:

1.) Social Signals are a powerful source

2.) Realize the power of Backlinks

3.) Content adds value. Use it!

Adam White discusses in detail about these 3 conditions in his article published on B2C.

#4. 3 Simple Email Marketing tips can change your life today!

Email marketing is making news now. Though it was one of the much-ignored strategies of online marketing in the past. People have started trusting it and using it for better.

Experts like Brian Dean of Backlinko have found success with Email Marketing and newsletters.  He has also published case studies on his experimentations.

Did someone tell you about the 3 simple tricks that can change your life for better? Check out these 3 secrets revealed by Kim Komando here: The Post and Courier 

#5. What BBC says about Content Marketing Engagement?

Content marketing is one of the flourishing sectors in inbound marketing today. Many different scales are being used every now and then to measure its impact on the consumers.

Brand identity is one of the major focuses of content marketing. Neuroscience approaches it in a different manner. These were usually unwelcome among experts.

Though, BBC Storyworks uses a definitive 5 principle approach which seems to fit in the shoes.

These emotions includes:

• Happiness
• Puzzlement
• Fear
• Sadness
• Rejection & Surprise

You can read here more about the findings by author Felix Krueger.

Last but not the least, we would like to wind up with our Social Media Manager’s latest discoveries.

Sreedev Sharma discusses this new feature from Facebook. He says that it allows businesses to target a global audience in their language.

You can read more about it here: Facebook now offers multi-language options helping businesses target a global audience

Check out these five additional articles for more Inbound marketing news!

➤ Facebook rolls out live video streaming to everyone in the United States — The Verge
➤ The Easiest SEO Tactics You Can Implement Today — Forbes
➤ Five email marketing mistakes your start-up is making – and five ways to correct those mistakes  — smallbusiness.co.uk
➤ Google talks Strine: search engine can now understand Australian accents — The Guardian
➤ How to create a multi-client content calendar with Trello — Heroic Search

We believe you enjoy reading the news that we bring to you every week. Share your thoughts and comments with us, so that we can serve you better.

Happy Reading!!!