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Sep 13 2016

Inbound Marketing Weekly Roundup: 13 September 2016

September 13, 2016 in Online Marketing Weekly Roundup | No Comments

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Hi All! Hope you had a great weekend there!

We are back with our usual package of weekly roundups.

A lot has happened in the world of Social Media, SEO, content marketing and tech in the past week. It is not surprising that these changes are happening.
It is happening every day and will continue forever.

So, let us examine what are the changes that are happening in the world of SEO, tech, Social Media and Content Marketing:

1.Neil Patel’s 10 Gmail Plugins that all Marketers need to start using today:

Online Marketing is a platform that is changing everyday. So, how do we move in with the change?
How do we stay updated?
Neil Patel shares 10 Gmail Plugins that Marketers should be using today.
It is a known fact that most marketers are using Email Marketing to promote their business and to find their customers.
So, these Plugins are expected to provide you with help and support while you struggle to create pleasing Emails: Neilpatel
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2. Whiteboard Friday shares Link Building Myths that is affecting your SEO:

These are the superstitions that we all have about Link Building.
Whiteboard Friday says that all these are myths and no longer applies to SEO Link Building.

1. Never get Links from sites with a lower domain authority than your own

2. Never get links from any directories

3. Don’t acquire too many links for they will penalize you

4. Don’t link out to other sites

5.Never ask for a link directly or you will be penalized

6.More than one link from the same website is useless.

These are some of the things that we often hear.
Here, you can find more of these: Moz

3. Search Engine Land talks about copyright Infringement:

So, what’s the news there?
If you have been linking to some illegal content, stop it today. As linking to such content is considered to be copyright infringement by Search Engine Land.
Here, you can read more about the copyright infringement issues: Searchengineland

4. Facebook has given small businesses some new tools:

Facebook has always been in an attempt to improvise its solutions and services and help people in a better way.
So, again it is here to help people with new solutions.
It is providing small businesses with some new tools to help them lure overseas Customers,
So, if you are a small business now you can reach out to a wider audience crossing all geographic barriers with this Facebook tool.
Here, you can read more about these new tools: Fortune

5. A complete guide to Starting a YouTube Channel:

Video Content is in demand and if you are a business trying to impress your people choose to use Video Content and you will reach far and wide.
Social Media Examiner talks about how to achieve you tube growth through You Tube Channel: Socialmediaexaminer

Listed below are links to additional resources that made news during the past week:

1Preview tool for expanded text add– Searchengineland
2App for Amazon: Alexa’s voice assistant: Marketingland
3. Segment updation for companies FB and adwords account: Marketingland
4. LinkedIn Ads conversion tracking for sponsored updates: Venturebeat
5Google reminds webmasters widget links webmaster guidelines: Searchengineland

Happy Reading!

Published by

Rino Radhakrishnan

Rino Radhakrishnan is an SEM Analyst at Acodez IT Solutions. Brilliant, vibrant and enthusiastic this Engineering graduate from Mahendra Institute of Engineering and Technology, Salem, is anxious on experimenting and researching innovative ideas for analysing the existing Digital Marketing strategies and also eager to build new ones.

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